Job description
Are you a person who enjoys helping others? Are you currently seeking fulfillment in your professional life? Supporting individuals with developmental disabilities is a great way to make a living while making a difference.
Hope Services is Silicon Valley's leading provider of services to people with developmental disabilities and mental health needs. We serve approximately 3,700 people and their families in nine counties and provide a broad spectrum of services.
>>>>> Hope Services has been awarded 2022 Top Workplaces by San Francisco Chronicle, 2022 Top-rated Nonprofit by Great Nonprofits, and
Received a Gold Seal of Transparency from Guidestar and a perfect 100/100 rating in three different categories: financial health, leadership and adaptability, and culture and community from Charity Navigator
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Hope Services seeks candidates who share our inspirations & aspirations. Selection of staff is made on a competitive basis, and we are committed to promoting diversity, equity, inclusion & belonging at all levels.
Hope Services requires all employees to be fully vaccinated and boosted against COVID-19. This mandate allows for limited exemptions and a grace period for new hires to comply with the vaccination requirement.
Summary
Reporting to the Director of Marketing and Communications, the Content Specialist is tasked with managing the content development and distribution process, tracking results, and fostering community engagement with the Hope brand. We are looking for a creative storyteller, with a passion for discovering social media trends to engage and activate our audiences across all channels.
Essential Functions
The following responsibilities represent the essential functions of the position. An employee in this classification may be responsible for carrying out any or all of the following functions or other functions as needed:
- Create content for a variety of platforms including blogs, websites, print, and social media.
- Work with program staff to ideate, write, and publish regular educational content that demonstrates the thought leadership of the Hope brand.
- Identify story leads, relevant data, and testimonials to support messaging.
- Collaborate with and manage external vendors on a variety of marketing projects.
- Provide copywriting support for marketing and fundraising collaterals.
- Ensure SEO and SMO strategies are effectively integrated in online publications.
- Plan and manage editorial calendar for social media.
- Monitor social media channels and foster community engagement.
- Develop and maintain partnerships with local influencers, businesses, and supporters to create a consistent influx of User Generated Content.
- Plan and create short form videos, as well as people and product photography.
- Generate a consistent pipeline of evergreen content for marketing.
- Develop content strategies to effectively reach the desired target audience on each channel.
- Regularly establish marketing objectives, track performance, and report on results.
- Other duties as assigned to assure the efficiency of Hope's marketing and communications.
Qualifications Required
- Expert storyteller, with an editorial eye for social media formatting and visuals.
- Associate's degree plus 3 years of related experience with emphasis in social media management, copywriting, communications, journalism, or email marketing.
- Possession of a valid CA driver's license and clear driving record for the past 3 years
- Experience working with and/or in non-profit organizations a plus.
- Must provide writing samples and visual media samples.
- Ability to travel to different Hope Services sites to collect marketing materials.
Required Knowledge and Skills
- Relationship builder with excellent communication skills, both written and verbal.
- Trendsetter with the ability to anticipate creative marketing opportunities.
- Creative eye for design, advertising, and fashion trends.
- Fluency in social media use, management, algorithm, and best practices.
- Exceptional writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar.
- Ability to interpret technical information and creative direction and convert into persuasive copy.
- Strong organizational and planning skills with exceptional attention to detail and presentation.
- Foundational knowledge of Search Engine Optimization and Search Engine Marketing
- Ability to work both independently without close oversight, but also a team player who will productively engage others at varying levels of seniority within and outside Hope Services.
- High energy and passion for Hope Services' mission is essential.
Environmental Conditions
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Considerable traveling throughout a broad local territory. Visits to current and future donor events and Hope locations. Constant exposure to outdoor conditions, weather, dust and pollens. Physical lifting and moving event materials from location to location. Work at computer terminals and on the telephone, report writing, work alone as well as closely with others, sitting for periods of time in meetings and use of office environment; produce work on computers/office equipment.
Do you have what it takes to make a difference?
Inspire and be inspired! Hope Services takes immense pride in maximizing our employee engagement. Will you join us??
Visit www.hopeservices.org to find out more about us and the people we serve.
Hope Services is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees not regardless of, but with consideration and appreciation for race, color, religion or belief, national, social or ethnic origin, sex, age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family or parental status, or any other status.
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