Senior Manager, Media Relations
Full Time
New York, NY 10261
Posted
Job description
You will oversee the editorial communication of national and globally relevant stories from the World of Red Bull through our top Media that Matter based in the U.S, reporting directly to the Director of Media, New York.
You will select the relevant content, distribution tactics/strategy and fitting messages/topics to be communicated to consumers through our top U.S. and global earned media outlets. Moreover, you will be the correspondent for the RBNA Media Network in New York in identifying local stories that have national and global earned media potential and working with the regional and network Communication Managers to uplevel their content and story angles for earned media impact nationally and globally.
You will have the right combination of editorial story identification and media pitching experience, a network of relevant media contacts (U.S. and International), excellent project management skills and good partnership management skills to contribute to the strategic goals of the RBNA Media Network.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Related to this job
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
WHERE YOU'LL BE BASED
New YorkNew York, United States
United StatesRed Bull North America
JOIN THE TEAM
You will select the relevant content, distribution tactics/strategy and fitting messages/topics to be communicated to consumers through our top U.S. and global earned media outlets. Moreover, you will be the correspondent for the RBNA Media Network in New York in identifying local stories that have national and global earned media potential and working with the regional and network Communication Managers to uplevel their content and story angles for earned media impact nationally and globally.
You will have the right combination of editorial story identification and media pitching experience, a network of relevant media contacts (U.S. and International), excellent project management skills and good partnership management skills to contribute to the strategic goals of the RBNA Media Network.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
DRIVE EARNED MEDIA COVERAGE
Establish relationships with targeted national and international media outlets headquartered in the New York region.
Pitch and negotiate national and globally relevant stories from the World of Red Bull (Sports, Culture, Brand) to targeted national and international media outlets weekly.
Develop and implement world-class media experiences and host national and international media partners.
INDUSTRY INSIGHTS AND KNOWLEDGE CREATION
Keep track of important trends and happenings of editorial media and journalism that influence the earned media strategies of Communication Managers across Red Bull North America
Deliver earned media insights and knowledge resources based on direct conversations with editorial media partners and industry research
Related to this job
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- 10+ years' experience in Communications, PR or Marketing in media led companies
- A communication/public relations professional with an existing network of relevant contacts in national and global media organizations
- A track record in leading projects and securing brand reach and engagement by earned media amplification.
- Know how to position media projects to guarantee message pull-through to our target audience through earned media
- Demonstrated experience in media partnership management across several platforms
- A story seeker that identifies those stories with a true media potential
- Enthusiastic about sports, lifestyle, music and dance, and media
- In addition to possessing a high level of creativity, must have collaboration and execution skills
- Hands-on mentality to also support content management and reporting & analysis processes
- Salary range is $126,000 - $180,000 (Actual salary offer may vary based on experience) + incentives (bonus, car stipend or company vehicle)
- Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement(Benefits listed may vary depending on the nature of your employment and/or work location)
- Bachelor's degree preferred or experience in lieu of degree
- English, additional languages an advantage
- Travel 10-20%
- Permanent
- Benefits eligible
WHERE YOU'LL BE BASED
New YorkNew York, United States
United StatesRed Bull North America
JOIN THE TEAM
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