Insights Analyst

Full Time
Provo, UT 84606
Posted
Job description

Insights Analyst – Provo, LA, New York

Who YOU Are
Do you possess analytical curiosity? Are you driven to find out the “why” behind the “what is happening?” Do you thrive on using data to tell a compelling story that will affect major strategic decisions? If you want to be a critical part of proving out the impact of the new era of marketing tech, BEN is the place for you. BEN is seeking an Insights Analyst to play a crucial role in our burgeoning Insights team. The ideal candidate should possess data-driven creativity, attention to detail, grit, and a knack for understanding the holistic picture. Candidates must possess exceptional analytical skills and a willingness to challenge oneself. If you have a superior ability to find and weave together different data points from your research and analysis, we want you.

We Are
BEN Group, Inc. connects global brands to consumers through the power of popular entertainment. From the world-leading product integration platform, to the global leader for rights clearances and representation (Greenlight), to the best in class Influencer channel optimization solutions (TubeBuddy), BEN Group helps elevate projects, amplify brands, and captivate audiences. Our team is global, with offices in Los Angeles (headquarters), New York, London, Shanghai, and Provo.

At BEN, we recognize that our employees are the key to the company’s success and work hard to maintain our incredible company culture. While BEN is a well-established organization and a recognized industry leader with a rich history of integration and licensing success stories, we have not abandoned our start-up mentality. BEN continually evolves branding strategies through artificial intelligence and predictive modeling to meet the unique needs of our clients. To that end, BEN is results-oriented, client-centric, and highly creative organization which offers candidates the opportunity to learn from the best and the brightest in this dynamic industry. BEN offers a competitive benefits package and promotes an environment which supports our core values of Passion, Accountability, Teamwork, Empowerment, Balance and Inclusion.

Responsibilities:

  • Conduct experiments with large data sets to determine effectiveness of ad campaigns

  • Wrangle diverse datasets for quantitative research including internal company data, vendor data and survey data

  • Write, program, field, clean, analyze and report on surveys

  • Utilize secondary research sources to pull out key insights, market trends, industry shifts and economic data points to help build recommendations of client proposals

  • Make recommendations for business strategies and future ad campaigns based on your research

  • Create reports and client deliverables based on primary and secondary research

  • Be a resource for other teams as domain expert in secondary web-based data sources

  • Lead coordinating and executing research and analytics projects from proposal stage to client deliverable

  • Manage communication to multiple external and internal stakeholders

  • Serve as the point of contact to multiple external and internal stakeholders including tracking projects and providing updates on costs, status and results

  • Work independently as the key day-to-day resource for client service

Qualifications and Skills Required:

  • 2+ years of experience in market research, data analytics, data science, marketing analytics or consulting

  • Educational background in a human-centric field such as Marketing, Economics, Business, Sociology, Social Sciences, Anthropology, Psychology

  • Professional or educational experience conducting secondary research in human behaviors, economic trends, market research and industry shifts

  • Professional or educational experience conducting primary quantitative research including writing, programming, fielding and analyzing surveys

  • Professional or educational experience conducting and reporting on experiments including A/B testing and multivariate testing

  • Highly skilled in Excel, PowerPoint, Google Sheets and Google Slides

  • Experience using SQL to pull datasets

  • Some exposure and experience with statistical scripting languages like R and Python to analyze large and diverse data sets

  • Demonstrated ability to tell stories with data utilizing data visualization principles

  • Demonstrated ability to synthetize complex concepts in a clear fashion and summarize findings in a concise manner

  • Keen attention to detail, especially in deliverables such as client reports

  • Professional presentation skills, including presenting works to clients clearly, persuasively and passionately

  • Familiarity with influencer marketing, marketing terminology and social media platforms

  • Ability to understand client objectives as well as the big picture and interpret research findings to inform decision making

  • Analytical, creative, intuitively curious with a passion for learning

  • Knowledge of the video game industry is a plus

  • Experience with Domo is a plus

Don’t meet every requirement listed? Studies show that women and people of color are less likely to apply for jobs when they don’t meet every requirement. At BEN, we are committed to building a diverse and inclusive community, so if you think you could crush this role, even without all the listed qualifications, please apply! You may be exactly who we didn’t even know we need.

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