This position reports into our corporate Grand Rapids, MI location. Position can be hybrid or remote.

COMPANY DESCRIPTION

SunMed is a respected North American manufacturer and distributor of one of the most comprehensive portfolios of consumable medical devices for anesthesia and respiratory care. For more than 40 years, SunMed has expanded their product offering by adding reputable brands such as Salter Labs, Ventlab, Ethox Medical, and Westmed. The SunMed family of brands offers a product portfolio that spans the continuum of care from first responder to home care, with safety, patient comfort, and clinical performance in mind.

POSITIONS SUMMARY

As an Associate Product Manager for SunMed you will develop and direct all marketing activities for all products and services in your assigned portfolio. You will compile and conduct research on global product requirements and identify enhancements to current features and functionality based on customer feedback and opportunities to optimize cost and fulfillment. You will have responsibility for your portfolios lifecycle by developing and deploying strategies, including product positioning, advertising, packaging, pricing, expense budgets, forecasting, profit plans and future product development. Interface with engineers, designers, suppliers and customers to develop product requirements and specifications. Prepare and coordinate product introductions and updates.

POSITION QUALIFICATIONS

The specific minimum competencies needed to perform the essential duties of the job include knowledge, skills, abilities, level of education, and experience necessary for successful performance. These competencies are generally demonstrated through specific service, education, or training.

Knowledge: Acquired through education, certifications, training, experience.

EXPERIENCE

• 1-2 years sales and/or Product Management experience in consumable medical devices.
• Respiratory experience a major plus
• Marketing/product management experience essential (added with medical device sales is a plus)
• Excellent Public speaking and presentation skills
• Computer proficiency in all Microsoft office applications

EDUCATION

• BA or BS; Marketing, Life Sciences or Engineering concentration a plus

TRAVEL

Travel Percentage: 20%

ESSENTIAL DUTIES AND RESPONSIBILITIES

The core tasks, duties, and responsibilities that must be performed on the job.

• Performs market analysis and product strategy development.
• Collaborates with a wide variety of functional areas such as sales, engineering, marketing, manufacturing, and operations to develop and provide product definitions responsive to customer needs and market opportunities.
• Produce competitive analysis materials comparing product with its key competitors.
• Establish and maintain relationships with key customers.
• Provides technical expertise and training to other departments in support of product development.
• Identifies market potential, establishes pricing and market strategies, estimates potential sales, introduces market, distribution/channel issues, and manages mature product through phase-out. Provides quarterly forecast to Operations for all assigned products.
• Manages the development stage of the product life cycle. Responsible for ensuring that all customer requirements are met including deployment of user trials or pilot sales programs to validate assumptions.
• Defines promotional activities, publicizing the product through the press, sales force, and alternate distribution channels. Plan and manage trade show activities.
• Conducts Customer and sales product and procedure training.

OTHER RESPONSIBLITIES

• Focus on achieving our Company mission
• Demonstrate accuracy and thoroughness in daily work; look for ways to improve and promote quality & safety.
• Inspire the trust of others; treat people with respect and dignity and embrace the value of diversity.
• Use time efficiently; perform job accurately, thoroughly, and conserve Company resources to improve profits.
• Contribute to building and maintaining a positive team environment.
• Assure all policies and guidelines are implemented and followed.

QUALITY POLICY

At SunMed, Quality is our promise. It is our commitment to customer satisfaction and our dedication to product excellence in an evolving global healthcare market. This promise is kept through a continuously improving and effective Quality Management System and compliance to Regulatory Requirements.

DEIA STATEMENT

At SunMed, we are committed to building a diverse workforce and an inclusive workplace that reflects the communities and customers we serve.

We believe our philosophy on Diversity, Equity, Inclusion, and Advancement (DEIA) encourages excellence and equips us to serve an evolving global marketplace.