Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

M Booth has an immediate opportunity for a creative Senior Account Executive to join our dynamic and growing Consumer team. We are a collaborative mid-sized agency with a culture that incorporates fun activities to boost creativity. This is an excellent growth opportunity to oversee client launches, build upon connections in the industry, and collaborate with a growing team. All candidates should bring at least 4-5 years’ experience and ideally expertise in the GPC and beauty industries helping to manage multiple accounts, as well as mentoring and managing a team.

What You'll Do:

• Deliver excellent client service and account/project management
• Help ideate and develop strategic plans/programs, including but not limited to product launch moments, influencer campaigns, strategic partnerships, and more
• Oversee and execute client projects (events, launches, influencer programs, etc.) soup-to-nuts, managing budgets, timetables, status updates, reporting, and junior staff as needed
• Lead always on and campaign specific earned media efforts, focused on fostering impactful editorial relationships and generating significant earned media coverage
• Collaborate with Account and Digital teams on social influencer endorsements and campaigns (paid partners and/or organic)
• Bring industry/category contacts to the table (e.g., experts), where appropriate
• Compose press materials, Q+As and interview briefing materials
• Share relevant ideas and nuggets to keep your clients relevant in the cultural zeitgeist - from press pitches to contributing big thinking for planning moments
• Serve as client point person on assigned accounts, juggling multiple projects and deadlines
• Help manage the work of AEs, AAEs, ACs and Interns

What You'll Bring:

• Bachelor’s degree or equivalent
• Minimum 4 years’ demonstrated experience
• Experience managing direct reports and managing up to account leadership
• Proven ability to effectively organize multiple deadlines across accounts and teams
• Expert-level project management skills
• Positive and flexible attitude
• Proactive and curious mindset
• Ability to work independently and collaboratively in a team environment and manage multiple accounts/address multiple client needs
• Has a finger on the pulse of pop culture, trends, entertainment, and news
• The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, earned media strategy, social strategy, and influencer marketing (paid and organic)
• Experience working with dermatology influencers is a plus

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity.
• Professional growth and development programs to help advance your career.
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $66,000-$80,000

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.