Marketing Specialist

Full Time
Denver, CO 80239
Posted
Job description

Western Paper Distributors is looking to build our Sales Strategy Team by hiring a Marketing Specialist. This is an outstanding opportunity for motivated individuals who are creative, and have a passion for design and marketing. As the Marketing Specialist you will be an integral part of the development and execution of marketing plans. You will assist on building the right tools to create end user demand and support the selling efforts of our team.


The Marketing Specialist should be a competent professional able to understand our business and generate creative ideas and content. You should also be well-versed in marketing concepts, principles, and tactics.

The goal is to deliver effective marketing programs that will help our customers and sales team thrive.

Example responsibilities include:

  • Lead creative marketing efforts (graphic design)
  • Lead content development and management
  • Develop, distribute, and maintain marketing collateral and sales tools
  • Develop and launch value propositions specific to market segments (e.g., Foodservice, Hospitality, etc…)
  • Brainstorm and develop fresh ideas for creative marketing campaigns
  • Work closely with supplier network to execute campaigns and product launches
  • Assist in marketing and communication activities (e.g., social media, email, and web)
  • Help prepare and deliver marketing presentations
  • Assist in analyzing marketing data (campaign results, feedback, etc…) to help shape future marketing strategies
  • Support segment teams on trade show and other creative needs
  • Support Imperial Dade West Region for marketing requests and needs (trade shows, sell sheets, presentations, etc.)
  • Attend Corporate Innovations Expos when held in the West Region
  • Help build product launch plans and tools
  • Maintain supplier and internal digital assets and marketing content
  • Assist sales team on creating unique and personalized e-mail campaigns

We're looking for exceptional people with the following qualifications:


  • BS/BA in marketing, journalism, strategic communications, or business preferred
  • Proven experience as marketing specialist or similar role
  • Excellent communication and writing skills
  • Well-organized and detail oriented
  • Solid understanding of different marketing techniques
  • Curious, creative, and willing to take initiative
  • Solid software skills, including MS Office and PowerPoint
  • Proficient in Graphic Design applications including Adobe Suite (Photoshop, Illustrator, In-Design)
  • Web development a plus

If hired, you’re going to love working at Western Paper because you will:

  • Have an incredible opportunity to develop new skills. You’ll acquire practical, professional workplace experience.
  • Earn a real shot at promotion! We love to recognize employee growth and success with advancement.
  • Enjoy the friendly workplace atmosphere. You’ll quickly become friends with coworkers and your supervisor!
  • Feel a sense of pride. There’s job security in knowing you’re part of a proven, stable company that’s growing!
  • Be motivated by the team’s strong work ethic. Our crew is eager to excel at providing customers a superior experience.
  • Experience a sense of empowerment! You’re always encouraged to solve problems, contribute ideas and make a difference.
  • Find our leadership to be down to earth. They’re accessible, caring and truly seek to inspire success.

The Company- Western Paper Distributors, a division of Imperial Dade

Western Paper Distributors is a thriving, award-winning supplier of cleaning supplies and equipment, food service packaging, laundry and warewash solutions.

In August 2021, the company was acquired by Imperial Dade; a leading distributor of foodservice packaging, facilities maintenance supplies and equipment in the U.S. While now one of over 100+ branches, Western Paper continues to offer the family-owned business experience for our employees and continues to operate as a remarkably stable and unique business where growth and promotion opportunities abound.

During the COVID-19 pandemic, Western Paper was recognized as an essential business that offers products in high demand and is an invaluable partner in helping people stay safe and businesses adapt to new health and safety requirements which enable their businesses to stay afloat. At a time when many businesses were reducing their staff, we stood behind ours, refusing to furlough or laying anyone off while maintaining a consistent and guaranteed schedule for hourly employees.

Western Paper develops people and looks for ways to grow them and promote from within. You can discover our spirit of employee development and promotion at www.western-paper.com/success-stories/. We’re growing fast because of our exceptional commitment to customer service and our remarkable relationships (and buying power) with the nation’s leading product manufacturers. But it’s the people—not the products—that make Western Paper such a rewarding and challenging place to work.

We’re a proud member/owner of Network Services Company, a $15 billion national organization—and a proven contributor to the local communities we work in. We recognize that anyone can deliver supplies, but nobody can provide the same relationship-based consulting, training, and unprecedented dedication to service that make Western Paper our customers’ preferred provider.

Western Paper is also passionate about community service and involvement. Through a strategic partnership with Foodbank of the Rockies, team members are given opportunities to serve the community as part of their normal work hours. In addition, we support the humanitarian efforts that inspire individual team members, giving generously to causes that we know make a difference, including offering academic scholarships. We love being a part of the local community and strive to make a positive impact on it.

If you’re ready to advance your career, contribute to a team of some of the smartest, friendliest folks around and make a powerful impact on people and the businesses they run…we’re here to help! Get to know us better by visiting www.western-paper.com/get-to-know-us/.

  • Western Paper Distributors is an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

**Local candidates preferred.**

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