Director of Sales and Community Relations

Full Time
Alexandria, VA 22311
Posted
Job description

The Elance at Alexandria is seeking a Director of Sales and Community Relations to join the team! The comfort and care of our residents is our highest priority. We’re committed to providing the highest level of service to our valued residents, in an atmosphere that promotes total well-being and personal fulfillment. We also are a company dedicated to quality and built on a strong foundation of family, community, long-term commitment, and entrepreneurial spirit.

The Director of Sales and Community Relations is responsible for acquiring occupancy/census goals through marketing and sales activities such as telemarketing, tours, regular follow-up, developing referral sources, and maintaining a viable waiting list of applicants qualified to move to the community.

  • Accurately tracks all sales and marketing activity. Reports sales activity weekly/monthly to the Corporate Director of Marketing and Communications in the timeframe designated.
  • Maintains an up-to-date and accurate database for all prospects, professionals, and responsible parties (families) including follow-up procedures such as calls, emails, tours, etc.
  • Maintains a viable wait list of qualified potential residents.
  • Conducts tours of the community.
  • Maintains a complete understanding of RUI deposits and lease procedures. Effectively communicates procedures to prospective residents and their families.
  • Creates, maintains, and builds relationships with viable referral sources through visits, events both internal and external, and other means of communication.
  • Strives to achieve RUI census goals (% Occupancy, Move-Ins, and Community Fees).
  • Responsible for the development and maintenance of the community marketing plan including events, advertising, social media, and the budget allocation for prospects and families as well as referral sources.

What do we offer?

  • Support-style facility
  • Pleasant teamwork environment
  • Resortive Corporate Team
  • Medical, Dental, and Vision insurance
  • Benefits for your whole family!
  • Referral Bonus Program
  • 401K with company match
  • Competitive wages and opportunities to grow


Being a RUI team member, means having the opportunity to be something more than an employee. Great possibilities lie ahead – to grow as a person and in your career. To live the Wellington at Lake Manassas vison of delivering a lifestyle our residents have earned and deserved. It’s the opportunity to become your personal best.

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