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  This is a remote position

Digital Media Writer – The Auto Club Group

What you will do:

This position is responsible for creating a variety of content for our digital platforms including articles, copy and concepts for infographics, video creative briefs and scripts, etc. for topics spanning all AAA products and services for ACG customers. This position creates, publishes, promotes products and programs (and their components) across the Company’s digital content channels (web, blogs, email, mobile, social media, and web applications).

This role is a key member of the content team and is important to continue ACG’s efforts to create education and promotional content to keep our member base engaged and informed.

The position crafts written content to engage and educate Members and prospects via content published on the ACG website, Living Hub, YouTube channel and on our ACG blog. In addition, this writer position will work closely with our videographer to develop video concepts and scripts that meet our need to develop more visual content to reach younger prospects for membership.

Additional, this person will assist in content implementation within the AEM CMS and creating analytic reports via Adobe Analytics.

Crucial KPI’s for the content team include but are not limited to; membership growth from multiple generations, promote insurance products and services, develop positive brand experiences, building new audiences to market to, and to drive traffic to digital channels to inform, educate and engage our members and prospects.

How you will benefit:

• The Digital Media Writer will earn a competitive salary of $53,000 to $80,000 annually with annual bonus potential based on performance.
• Excellent and comprehensive benefits packages are just another reason to work for the Auto Club Group. Benefits include:
  • 401k Match
  • Medical
  • Dental
  • Vision
  • PTO
  • Paid Holidays
  • Tuition Reimbursement

We’re looking for candidates who:

We’re looking for candidates who:

Preferred Qualifications:

Bachelor’s Degree in Journalism, Public Relations, Communications or a related field.

Work Environment:

This is a remote position. May travel occasionally to interviews, training and team meetings.

Required Qualifications:

Education:

College level coursework in Communications, Journalism, Marketing or a related field

Experience:

• Three to five years of experience copywriting, writing and editing for a digital audience and creating content related to marketing, agency, marketing communications, journalism or Public Relations.
• Interviewing, developing video scripts, storyboarding, researching, reporting and editorial workflows.
• Content management through a Content Management System (CMS)

Knowledge and Skills:

• Understanding the digital and social consumer experience and needs. Optimizing digital marketing content to audience based on metrics.
• Using a variety of sources, including industry experts, brand advocate, AAA National and AAA Clubs, etc. to obtain relevant content.
• Understanding of and working within corporate identity standards
• Participating and presenting at meetings with project stakeholders.
• Collaborating with other writers, designers and developers to curate and create multimedia editorial content. Includes creative skills to develop story concepts, angles and packages and write engaging content with dynamic headlines for various digital formats.
• Executing content strategy, ensuring branding standards and voice are consistently maintained across assignments. Includes proofing and fact-checking all materials.
• Using desktop publishing tools, including Microsoft Office products, Adobe CC, and project tracking software (such as Workfront)
• Strong working knowledge of key social media platforms in a business setting (Facebook, Twitter, Google+, etc.). Using social media distribution and monitoring tools (Khoros.), and analytic tools (Adobe Analytics, Google Analytics, etc.).
• Understanding of content creation for financial institutions in the insurance and banking industries helpful. In particular, laws and regulations related to marketing in financial and insurance industries in multi-state markets
• Able to coordinate multiple projects with deadlines and adapt to changes in work flow as needed
• Attention to detail

Interested in learning more? Apply Today!

WHO WE ARE

Become a part of something bigger.

AAA - The Auto Club Group (ACG) is the second largest AAA club in North America, serving more than 13+ million members across 14 U.S. states, the province of Quebec, Puerto Rico, and the U.S. Virgin Islands.

For over 100 years, AAA has provided safety, security, and peace of mind. ACG advances AAA’s mission by providing a full suite of products and services to millions of AAA Members, from roadside assistance and car care to insurance and travel support. We pride ourselves on always being there when you need us, delivering the highest level of customer service and value to each and every member. We seek to be a trusted ally—on the road and throughout life’s journey. AAA - The Auto Club Group belongs to the national AAA Federation, which is committed to improving the lives of our members across North America.

To learn more about AAA- The Auto Club Group visit Careers (aaa.com)

Important Note:

ACG’s Compensation philosophy is to provide a market-competitive structure of fair, equitable and performance-based pay to attract and retain excellent talent that will enable ACG to meet its short and long-term goals. ACG utilizes a geographic pay differential as part of the base salary compensation program. Pay ranges outlined in this posting are based on the various ranges within the geographic areas which ACG operates. Salary at time of offer is determined based on these and other factors as associated with the job and job level.

The above statements describe the principal and essential functions, but not all functions that may be inherent in the job. This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements. Reasonable accommodations will be made for otherwise qualified applicants, as needed, to enable them to fulfill these requirements.

The Auto Club Group, and all its affiliated companies, is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, disability or protected veteran status.

Regular and reliable attendance is essential for the function of this job.

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