Job description

Description:The Copywriter, in conjunction with Art Director must generate creative ideas to solve the marketing challenge as outlined on the agency/client creative brief above and beyond the conceptual. Above and beyond the conceptual, the Copywriter is specifically responsible for the written aspects (scripts, headlines, body copy) of creating advertising elements for specified media.
WHAT YOU DO

• Knowledge and understanding of TV, PRINT, OOH, ALT MEDIA, and DIGITIAL tactics.
• Demonstrate the ability to think creatively and provide marketable solutions for advertising problems.
• Translates innovative concepts into finished copy for print, television, radio, and collateral materials from conception to completion.
• Under the supervision of the ACD and Creative Director, the Copywriter works as part of an account team to achieve the client’s objectives through creative imagery and effective message strategies.
• Maintains a status on all ongoing projects and makes sure all deliverables are met in a timely manner.
• Ensure consistency and updates on the Glossary.
• Delivers polished and well-designed creative elements for internal and external presentations.
• Ensure brand copy guidelines are followed and adhered to by immediate team and in all work that team produces.
• Ensure synergy when working with General Market across all components of a campaign.
• Adhere to established formats and work within budget boundaries.
• Ability to generate big ideas for 360 ad campaigns.
• Interprets creative briefs and client feedback.
• Follow through on production of accepted ideas with the assistance of Senior Copywriter / ACD / CD.
• Keep projects on in progress and schedule with supervision of Senior Copywriter / ACD / CD.
• Stay in close contact and work in cooperation with Senior Copywriter / ACD / CD and producers during pre-production, production, and post-production.
• Must deliver polished and well-designed creative elements for internal and external presentations under supervision.
• Ability to travel for shoots and client presentations under supervision.
• Ability to understand and handle print and broadcast production from conceptual phase to finish under supervision.
• Begins to participate in the process of selecting and evaluate director’s reels and photographer’s books alongside Senior Art Director / ACD / CD.
• Begin to participate in the process of giving direction to photographers, designers, directors, editors, and other vendors as they relate to the creative output alongside Senior Copywriter / ACD / CD.
• Begin to participate in client presentations under supervision.

Requirements:

• An ad school or liberal arts (4 year) degree is preferred.
• A minimum of an associates (2 year) degree in creative writing or English.
• 4+ years related experience.
• Proficiency in presentation skills a requirement for internal creative presentations.
• You are all about great relationships with the client.
• You understand your assignments profitability, sales forecasts, and staffing needs.
• Ability to meet deadlines and effectively handle a wide variety of work.
• Must be comfortable working in an Apple Mac environment with a proficiency and thorough knowledge of Microsoft Word, PowerPoint, and Adobe Acrobat.
• Work well under pressure.
• Experience in Multicultural marketing preferred.

BENEFITS

• Medical, Dental, Vision, Basic Life, Flexible Spending Accounts, and Supplemental Insurance
• 401(k) with company match
• Paid Holidays
• Summer Fridays
• Unlimited PTO

TRAVEL
Travel is required.
COVID-19
Walton Isaacson, LLC, has a mandatory vaccination policy.
LOCATION
PST preferred.
WFH
The salary range for this position is $65,000.00 to $100,000.00. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company(applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
At WI we are committed to cultivating an environment that promotes diversity, equity and inclusion. We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated. We want everyone at Walton Isaacson to bring their authentic selves to work everyday, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

Job Type: Full-time

Pay: $65,000.00 - $100,000.00 per year

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