Contract Brand Strategist

Full Time
Los Angeles, CA 90025
Posted
Job description
Supernatural is helping countless people fall in love with working out for the first time in their lives.

Supernatural harnesses the immersive power of virtual reality to let you travel the world as you smash and box targets to the beat of over 1,000 top hits, coached by a professional trainer. With an ever-growing library of workouts across Supernatural Flow (our original full-body cardio modality), Supernatural Boxing, Coach-led Stretch sessions, and Guided Meditation, Supernatural invites you to discover your inner athlete and have fun working out. Available on the Oculus Quest.

Check out the Official Supernatural Community on Facebook to meet our diverse community of athletes and coaches as they celebrate their fitness journeys together. Supernatural is loved by The New York Times, Washington Post, GOOP, People, Today, Men's Fitness, Women's Health, and hundreds more; check out our press page for more.

Join our team and become part of a community dedicated to helping people find joy in health and wellness today.

Supernatural is seeking a Contract Brand Strategist (Short term contract) to collaborate with internal teams and provide Brand Strategy & Positioning, and a messaging calendar to inform campaign development for 2023.

SOW:

  • Develop Brand Strategy and Positioning, inclusive of market landscape & competitive research, brand voice, strategic positioning in the fitness and VR markets, with a clear strategy on differentiation
  • Build out messaging documentation that lists out Supernatural’s value propositions and product messaging
  • Strategize how the brand shows up on consumer facing channels, such as social and community
  • Analyze market trends and identify new opportunities
  • Develop a diversity, heritage and inclusion strategy to inform marketing comms and workout content programing
  • Build out a messaging strategy for the calendar year of 2023 to inform campaign development and content programming

Bonus Points For:

  • Passion or experience with health & fitness

At Supernatural, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Supernatural is committed to bringing together individuals from all different backgrounds and perspectives, however applicants from agencies as well as corporation to corporation work will not be considered at this time.

#LI-Remote, #IHSRemote

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