The Personal Stylist cultivates the overall service and selling culture in the store and drives sales by developing authentic customer connections, offering expert styling advice and providing an individualized experience with curated product recommendations.

Customer Experience

• Service Culture: contributes to upholding a service culture that demonstrates extraordinary service to cultivate an environment where all customers feel welcome, heard and valued
• In-Store Styling: leads by example in relationship building, styling, and networking with customers; educates the store team and the customer on the benefits of the personal styling role and program
• Appointments: generates impromptu and formal appointment opportunities to cultivate customer relationships and drive key metrics
• Omni-Channel Service: advocates for technology usage and encourages the team to transact in the moment, upsell, and clientele

Teamwork + Mentorship

• Inclusion: contributes to an inclusive environment by helping to amplify all voices, actively seeking and advocating different perspectives
• Develop and Coach: identifies personal styling knowledge gaps amongst the team and actions accordingly; facilitates regional and brand styling initiatives or trainings
• Product Knowledge: utilizes brand resources to share relevant apparel styling and product knowledge with the team to elevate associate confidence in servicing and outfitting the customer

Visual + Business Operations

• Business Acumen: reviews store business to understand buying trends, influence apparel outfitting and selling decisions, and to drive apparel and accessories department business
• Entrepreneurship: capitalizes on walk-in traffic and identifies business-driving opportunities through outreach and networking; actions opportunities in partnership with store leadership to drive incremental sales for the store and achieve company and outreach goals
• Visual Support: partners with visual team to support mannequin outfitting updates to showcase new arrivals and best sellers
• Operational Responsibility: upholds accountability and productivity for zoned personal styling hours; contributes to a customer-first philosophy and is flexible in supporting service in zone coverage

Communication + Relationships

• Customer Insights: communicates customer insights and shopping patterns to the leadership team and styling team through regional or brand communication platforms
• Relationships: cultivates productive relationships with leadership and selling team that contributes to a collaborative, customer-centric environment; maintains open communication to identify and act on business needs in the moment
• Team Dynamic: contributes to positive team morale through brand and store initiatives such as the SPARKED Journal, employee recognition, and team building activities
• Community Connection: collaborates with store leadership in identifying and curating events and experiences that are reflective of the interests of the local customer and surrounding community to drive brand engagement

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.