Booyah Advertising is seeking an experienced, full-time Marketplace Manager to execute Amazon media campaigns and marketplace strategies. The Manager serves the day-to-day client contact for Amazon Sponsored Ads advertising and operational marketplace efforts. This position is responsible for the initial planning, implementation, monitoring, optimization, analysis, and reporting of assigned accounts.

Responsibilities:

• Maintains positive working relationship with client while clearly communicating the value of Amazon and marketplace efforts
• Develops and executes marketplace advertising and operational strategies to exceed client goals and KPIs
• Identifies and presents new opportunities and areas for growth to client to improve their search programs
• Leads bi-weekly/monthly client calls to discuss account performance, interpretation of data, and action plans based on findings
• Reviews all reporting metrics comprehensively, analyzes and identifies performance drivers, and communicates account health through data storytelling
• Manages budgeting and budget forecasting on a daily, weekly, monthly, and quarterly basis
• Manages ongoing bid optimization, evolving account structure, and progressive targeting tactics
• Creates and executes ongoing testing plans for product detail pages, product images, A+ Content, brand Stores, industry betas, etc.
• Participates in agency trainings and channel roundtables by communicating POV, discussing industry news and updates, and identifying learning opportunities
• Serves as a mentor/coach to Amazon Coordinators

Requirements

• Bachelors Degree – preferably in Marketing, Finance or Business-related field, or equivalent experience
• 1+ years of client-facing experience in ecommerce. Experience leading client discussions with Amazon marketplace and advertising campaign data is a plus
• Excellent Excel skills (e.g., pivot tables, vlookups, and data trend analysis), Tableau experience a plus
• Strong and highly proactive communications skills
• Strong project management and organization skills
• In depth knowledge of other Microsoft Office applications (Word, PowerPoint, Outlook)
• Excellent interpersonal skills, including both written and verbal communication
• A self-starter with strong multi-tasking ability and close attention to detail

• Strong knowledge of Amazon ecosystems, including Vendor Central, Seller Central, Brand Registry, and other programs.
• Experience in direct to consumer (DTC) ecommerce, digital paid media (e.g. paid search or social) is a plus

Salary: $55,000 to $77,500
Wage differential is based on seniority, merit, education, training and experience.

Who is Booyah Advertising?

Booyah is a full-service digital agency based in sunny Denver, CO. We partner with companies who believe in using digital to drive their business forward. Our services include digital advertising—paid search, paid social, media, Amazon—SEO, content marketing, and creative. With real, straightforward relationships at the core of what we do, we manage over $100M in media each year for brands like Western Union, Living Proof, Dermalogica, Unilever, Dish, Stio, Aspen Skiing Company, and Shane Co.

We know great people are Booyah's most valuable asset, so we've structured our agency as a truly people-first organization. Our teams are at the center of each decision we make, and you can expect transparency and support at every turn. We give our teams the tools to build fulfilling careers at work and the space to have fulfilling lives outside of it, too.

Our commitment to company culture has been recognized by The Denver Post, Outside, and Inc. Come experience it for yourself!

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