Job description

What's the fastest game bird in Europe? This was the question that inspired the founding of Guinness World Records back in 1955. Starting with a single book published from a room above a gym, GWR has grown to become a global multimedia brand, with offices in London, New York, Beijing, Tokyo and Dubai. Today, we deliver world-class content, not just through books, but via TV shows, social media and live events.
Working with one of the world's most fun and recognized brands, the Account* Executive* is an entry level role for the Guinness World Records (GWR) Consultancy business unit, which provides a suite of B2B marketing services and products to clients creating unique PR and Marketing campaigns that feature Guinness World Records titles. While this is a junior role, this position will have the opportunity to learn and grow within the Commercial Account Services team (CAST). If you are interested in growing a career in sales this is a great opportunity for you!
Also the bird was the Golden Plover. In case you were wondering…
Title: Account Executive
Reporting to: Head of Sales
Location: New York (Americas Team)
Direct Reports: None

BEFORE YOU APPLY...
We ask that you please remove all identifying information from your resume before you upload it in an effort to help us remove unconscious bias from our resume review process. We are committed to cultivating an inclusive environment where a diverse group of people can and want to do their best work, and that starts with our hiring practices.
Identifying information includes your name, photos, address, email, sex/gender, age (i.e. years of employment, graduation year), GPA, social media
JOB PURPOSE:

• To assist Commercial Account Services team in maximizing sales by qualifying inbound B2B sales leads, from various client types to establish budget, decision makers and campaign/event details.

• Sell Guinness World Records business solutions to and manage opportunities for qualified prospects and recurring customers (focusing on smaller organizations and businesses across the Americas).

PRINCIPAL ACCOUNTABILITIES

• Contact allocated leads from the GWR CRM system (Salesforce) and confirm quality of leads by email or telephone. Quality will be based on the client's budget, purpose and record idea.
• Ensure the leads are contacted against a predefined service level agreement, with a system created to ensure all leads are followed up with and processed efficiently.
• Research prospects to clearly establish needs and sales potential.
• Qualify and rate prospects via phone and email, passing select qualified leads to the sales team in an efficient and effective manner.
• Manage select customers (non-profits, small organizations and businesses) across North and Latin America from first contact, through process documentation and contract, to post event account management.
• Understand Guinness World Records products and how they serve our customers' needs- including features, benefits, and key examples of usage.
• Position and sell GWR product portfolio effectively.
• Assist department in achieving commercial department and individual sales targets.
• Accurately maintain and update customer records on the CRM system.
• Project manage communication with high volume of prospects.
• All contact must be made in a polite, effective, and efficient manner, always working within the guidelines provided.
• Offer occasional administrative support for customers, such as processing certificate orders.

REQUIRED SKILLS & EXPERIENCE

• Bachelor's Degree or equivalent work experience required.
• Fluency in Spanish is required
• 1-2 years of relevant customer service/sales experience in business-to-business industry.
• Excellent communication skills, both written and verbal with great attention to detail.
• Outgoing, articulate and confident in speaking on the phone to various customer types.
• A track record of achieving targets.
• Ability to manage challenging customers while maintaining cultural sensitivity.
• Demonstrated ability to work independently and collaborate well across teams.
• Proficient with Microsoft Office Suite (Outlook/Excel/PowerPoint/Word).
• Can-do attitude, confident and passionate about Guinness World Records brand.
• Familiarity with CRM such as Salesforce preferred but not required.

Our commitment
Guinness World Records is an equal opportunity employer. We strive to be a diverse workforce that is representative of our audiences, and where everyone can thrive and belong. We are committed to including people with a variety of voices, identities, backgrounds, experiences, abilities and perspectives. We are determined to ensure that no applicant, freelancer or employee receives less favorable treatment on the grounds of race, disability age, religion, sexual orientation, veteran status or marital status, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.

Job Type: Full-time

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